Darren Pitts

Darren Pitts is a widely recognized and respected expert in the retail real estate industry. As a co-owner and Executive Vice President with Velocity, he has over 17 years of experience as an award-winning, elite performer in retail commercial real estate. With multi-market knowledge throughout the United States, Darren has primarily focused on big-box clients like Lowe’s Home Improvement Warehouse, JC Penney,The Dump Furniture, Lifetime Fitness, and others. Darren was instrumental in leading and executing a 60 store rollout of CVS as well as implementing an expansion program of more than 30 branches with JP Morgan Chase. He is particularly known for his ability to identify invisible real estate and accelerate a client’s speed to market.

Pitts has an unparalleled ability to create market plans, leverage relationships, and lead successful negotiations. In his day-to-day contact with national clients, Darren is known as a person who finds creative solutions to solve tough challenges. With an exemplary track record of performance, he provides vision, strategy, and execution for his retail clients.

Darren’s market knowledge, competitive spirit, and relationship-building skills have allowed him to excel and subsequently was recognized as one of the youngest Senior Vice Presidents at CB Richard Ellis at the age of 29. His success has been highlighted in national and regional industry publications. He was part of the firm’s top retail tenant representation teams and was regularly in the firm’s Top 20 ranking nationally, having won numerous awards for top performance and for leading performance-based teams.

His Midwest roots led him to become a James Millikin Scholar and a Magna Cum Laude honors graduate of Millikin University (Illinois), where he received a Bachelor in Marketing. He later completed his graduate education at Pepperdine University’s Graziadio School of Business & Management in Malibu, California where he received a Master of Business Administration in Finance with Magna Cum Laude honors. He continues to remain very active in the University and is currently the President of the University’s Alumni Leadership Council.