THE OPPORTUNITY:
You will work directly with the Senior Vice President of Marketing and the Vice President of Media and IT. This position will assist the executives with extending the reach of the Velocity Retail Group brand, it subsidiaries, and partners by increasing our inbound marketing effectiveness through digital marketing, improved SEO and social media content marketing. This is a paid position of between 10 and 15 hours per week – after orientation and training some duties can be achieved by working remotely.
CANDIDATE:
- You have a strong interest in inbound marketing and SEO
- You are familiar with the basics of SEO (Search Engine Optimization)
- You’re interested in learning more about SEO and enjoy creative and technical writing
- You have a basic understanding of digital marketing strategies
- You are a self motivated person who can work independently as well as with a team
- You have a positive can-do personality that others want to work with
- You are Social Media Savvy
REQUIREMENTS:
- College student currently enrolled in a BS/BA program in the local area pursuing a Bachelor’s degree in Marketing, Communications or similar fields
- Experience on social media sites such as Facebook, Twitter, Linkedin, etc
- Prior experience with blogs and content management systems
- Basic HTML / WordPress
- Basic to intermediate SEO Knowledge
- Proficient with Google Analytics / Webmaster Tools
DUTIES:
- Create graphics for postings and post updates
- Basic website maintenance and page creation
- Optimize published content and site pages
- Perform SEO audits with Google Analytics and Webmaster Tools
- Ensure that site is being crawled by Google on a regular basis
- Ensure keywords are used properly
- Use social media tools to automate tasks
- Content Writing for Social Media
- Produce and Send marketing emails using Constant Contact, MailChimp, etc